0.0% ABV. Chef Made.

NON ingredients in process
Ingredients being prepared
The NON kitchen
Flavor built by hand
Ingredients, time and care
A finished NON blend

Wine Alternatives. Built for the table.

Shop the range
NON bottles on the pass
NON poured at the table
NON in the kitchen
NON with food
NON in the glass
NON at the table

Tell me what you're eating.

Poured at

  • Nordstrom
  • Total Wine & More
  • Crown Shy
  • Atomix
  • Bar Crenn
  • Emmer & Rye
  • Please Don’t Tell
  • Roxy Hotel
  • Central Market
  • Happier Grocery
  • Rich Table
  • Hotel Figueroa

The range

All bottles

New to NON?

Start with the Everyday Set.

Three bottles across the range — the simplest way to find what belongs on your table.

$90.00

Shop the Everyday SetView all sets
The Everyday Set

Press

“I guarantee NON will change your opinion on how complex a non-alcoholic wine can be.”

Danielle St. Pierre, Food & Wine Editor

“NON isn’t trying to be an imitation of wine, but rather its own, distinct flavor.”

Sage Anderson & Jonathan Zavaleta, Rolling Stone
Cooked, not dealcoholized Cooked, not dealcoholized Fruit, tannin, salt and acid, built from zero in Melbourne. Read the story Seven days, fresh. Seven days, fresh. The NON Stopper holds carbonation and freshness for a week. See the stopper